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The global financial and economic crisis has caused severe problems to many sectors of the economy, such as the tourist business. For a location like Morocco, whose main causes of earnings are tourism, mainly from EU countries and also the USA, and the flow of transfers by Moroccans Living Abroad (MLAs), this crisis might seem a like a real threat to the economy, that received a traveller revenue of 57 billion dirhams in 2008, approx. 20% of their GNP. Morocco
This is particularly obvious if we consider that revenues from tourism have dropped by 20% in the first months of 2009 with regards to the same period in 2008, from 4.33 to 3.46 billions of dirhams. But the Moroccan tourist industry has got the possibility to steer clear of the negative effects from the crisis, or even enjoy the changes undergone by the sector. According to the Moroccan Ministry of Tourism, 7.878.639 tourists chose Morocco for their holidays in 2008, an increase of 6.4% with regard to 2007. But it seems that tourists chose to shorten their stay, because the degree of overnight stays in listed hotels establishments has fallen by 3%. Marrakech is definitely the widely used destination of holidaymakers in Morocco.
Out of a total places to stay total capacity of 152.936 beds throughout Morocco, 44.394 seem to be in Marrakech, which represents almost 30%. The ONMT (Office National Marocain du Tourisme), the primary tourist Moroccan administration, has declared that Morocco has the potentiality to face up to the results from the global economic crisis. One of its main assets is the proximity of Morocco to the main issuing countries, which facilitates the traffic of travelers with smaller budgets. Thus, the diversification from the products as well as the investment continues to be accelerated, a scenario that's been profited by low-cost airlines and travel agencies.
Among the types of the diversification completed by the Moroccan tourist market is its will to are designed for different visiting nationalities. Apart from MLAs, which will make up nearly half from the tourists that visit Morocco, the has traditionally focused on receiving visitors from France (1.707.055 French tourists in 2008 and 22% of total visitors) and Spain (595.279 Spanish tourists in 2008, 8% from the total). But in recent years, an increasing number of tourists in the United kingdom and Belgium decided to go to the Maghribian country. Also, the amount of tourists from countries outside the EU has almost doubled at that time from 2001 to 2008. The proven fact that Morocco is putting an enormous effort on this geographic diversification which it's well aware of its important is reflected by its try to attract fleeing nationalities. Clinique Gift With Purchase
For instance, the number of German people has fallen by almost 10% from 2001 to 2008. To be able to modify this tendency, new plans to attract German visitors to the nation have been put in place, like the recent opening of a spa resort in Taghazoute and also the similar projects of spa resorts in Saidia (June 2009) and Mazagan (October 2009), that have been strategically conceived to reply to the demands of the German market. So, the diversification from the tourist industry and of the services suggested, along with a growing excellence of the training of tourist agents, an enhancement of the purchase of marketing and promotion, along with a new focus on the cooperation of private and public economic operators is allowing Morocco to ride out the threats of the global economic situation while enhancing the quality of their tourism, the diversity of their services and the well-being of their visitors.
If you choose to possess a taste of the quality and variety of the Moroccan tourist industry, we advocate you to visit the country and enjoy it top notch. You can get a good idea of the excellence, service and variety of accommodation accommodation Morocco provides simply by surfing the web. Also, to make the very best of your vacation in Morocco I recommend you to make contact with your local tour operator to discover more on the numerous various different vacations and leisure activities that you can find in this wonderful and diverse country.
